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Terra Kulture Gets Netflix Funding For Creative Industry Programmes
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Terra Kulture Gets Netflix Funding For Creative Industry Programmes 

Terra Kulture has been in the vanguard of promoting Nigeria’s art and culture through exhibitions, native restaurants, and storytelling through its award-winning plays and films.

By Omotayo Olutekunbi

Netflix, the world’s largest streaming platform, has made a financial contribution to Terra Kulture. According to a statement issued by the Lagos-based firm on Friday, the donation comes on the heels of Netflix’s recent announcement to extend the Creative Equity Scholarship Fund for film and television students from select West and Central African countries to study at partner universities in Nigeria, Ghana, Benin, and Gabon.

The organization’s efforts to promote the diversity and wealth of the Nigerian arts and culture sector would be aided by the gift received.

“The support fund will be directed to industry and community-focused areas of engagement which include academic training, theatre, gallery, and bookstore. It is also intended to ensure cultural programming in Nigeria while promoting the various artistic and cultural projects led by Terra Kulture,” the statement said.

Bolanle Austen-Peters, the CEO of Terra Kulture, commented on the gesture: “We’re delighted to receive this donation from Netflix. It would be helpful to take our ongoing projects to the next step.”

She says that since 2003, Terra Kulture has been in the vanguard of promoting Nigeria’s art and culture through exhibitions, native restaurants, and storytelling through its award-winning plays and films.

“With the financial support received, Terra Kulture Academy for the Arts aims to fulfill its mission to support, upskill and inspire Nigeria’s creative youths through educational and recreational programs that will yield multiplicative benefits to themselves, their families, communities, and the overall Nigerian creative economy,” Austen Peter said.

More than 2,000 young people have received training from Terra Kulture in stage design, lighting, sound, costume design, batik, tie-dye, makeup, hairstyling, production, acting, directing, production management, prop management, set design, animation, choreography, and motion graphics.

The organization founded Terra Academy for the Arts (TAFTA), a free training program designed to formally equip young creatives with essential skills across important sub-sectors in theatre, in an effort to formalize the skilling activities. In addition to teaching students about the financial side of the creative sector, the curriculum is meant to give instruction in core technical production skills.

The statement claims that the involvement is in line with Netflix’s commitment to funding artistic and cultural initiatives and is a component of their fund for Nigeria’s creative sector assistance.

The global streaming juggernaut has included academic institutions in Central and West Africa to its Creative Equity Scholarship Fund. Over the following five years, the CESF will be dispersed among various projects in an effort to create a robust, varied global pipeline of creatives.

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