It’s Hard to Compete with Us – Adekunle Gold Speaks on the Greatness of Afrobeats
Adekunle Gold, a Nigerian international Rockstar, has offered his thoughts on why Afrobeats is unbeatable.
Adekunle Gold’s music is one of those that pushes the creative boundaries of Afrobeats. He recently released his fifth studio album, ‘Tequila Ever After,’ which contains international superstars like Pharrell Williams, Nile Rodgers, Khalid, and Labrinth. The album has received both critical and commercial compliments, with the single ‘Ogaranya’ sparking a large social media challenge.
In an interview with Shopping for Sneakers, Adekunle Gold, while speaking on the rise of Nigerian mainstream music, stated that Afrobeats as a genre cannot be competed with.
According to Adekunle Gold, now known as Tio Tequila, Afrobeats contains a variety of components that make it difficult to compete with.
“It’s hard to compete with us. Afrobeats is a vibe…It’s not just the music, it’s a way of life,” Adekunle said.
Adekunle Gold explained why Afrobeats is gaining popularity around the world. He said, “It’s just not the music, it’s the culture and way of life. It’s too beautiful and rhythmic, and when you listen to the likes of King Sunny Ade and Fela, you realise they also had it locked down”.
Afrobeats has continued to rise in popularity, with the music recently getting a category at the VMAs after heavily influencing the Grammys’ decision to introduce the African Song Performance category.
According to Adekunle Gold, with global attention now focused on Afrobeats, Nigerians have the potential to make their mark on the global scene.
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