Boomplay’s data will now be added to the data that informs the prestigious Billboard Hot 100, Billboard 200, Artist 100 and Billboard Global 200 charts, as well as all other Billboard U.S. and global charts that include streaming data.
By Omotayo Olutekunbi
Music streaming platform Boomplay’s data will now be added to the data that informs the prestigious Billboard Hot 100, Billboard 200, Artist 100, and Billboard Global 200 charts, as well as all other Billboard U.S. and global charts that include streaming data, as part of its commitment to assisting the African music industry in realizing its full potential.
This will apply to data collected during the tracking week of October 15 to October 21. (Billboard charts dated October 30).
With millions of African songs being streamed on the platform throughout the world, including Boomplay’s stream statistics in the iconic charts provides African and international artists and music on the platform additional worldwide visibility.
Within MRC Data’s Music Connect platform, Boomplay streams will be included in the ‘Others’ data bucket under Audio On-Demand with data visible on October 12, 2021 for streams beginning on October 8, 2021.
According to Billboard, ”MRC Data’s foundation is built on providing the music industry and our clients with the most complete view of music consumption. We are excited to announce additional data being captured from Boomplay.’’
Boomplay’s Director of Content & Strategy, Phil Choi described Boomplay’s addition to the charts as ” a significant step in ensuring African artistes on the platform are fairly and equally represented where it matters and that they have access to similar opportunities available to their international counterparts. While this might have seemed far-fetched in the past, we now have one foot in the door already following our partnership with Billboard Charts.”
Boomplay’s streaming data added to the Billboard charts represent streams from its subscription tier and logged-in streams from its ad-supported tier, with streams from each tier weighted appropriately.
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