Adedayo Thomas, the board’s director, explained that the decision was made in light of evidence of the entertainment industry’s influence on tobacco usage and its impact on public health.
By Omotayo Olutekunbi
The National Film Video and Censors Board (NFVCB) has revealed new efforts to pass a smoking ban in Nollywood films.
The disclosure was revealed by NFVCB executive director Adedayo Thomas during an entertainment sector stakeholders roundtable in Lagos on Saturday, December 11, according to The Cable.
The board’s recent step, according to Adedayo, is in response to mounting data tying the entertainment business to rising tobacco use and its impact on public health, a worry shared by the Federal Ministry of Information and Culture.
“Stakeholders observed that smoking in movies and the entertainment sector is a pathway to young people embracing smoking,” the board executive said. “The tobacco industry uses a sophisticated marketing mix to promote smoking on set and in the entertainment sector.”
“Entertainment stakeholders are deliberately targeted by the tobacco industry either through financial inducement, misinformation, and other subtle approaches to further glamorize smoking in the entertainment sector.”
Adedayo went on to say that the board will raise awareness among film stakeholders as it works to enforce the non-classification of Nollywood films showing tobacco use.
Related posts
CKay Releases New Single ‘Nwayi’
Reviews
Follow Our Activities On Facebook
Problem displaying Facebook posts. Backup cache in use.
23 hours ago
2 days ago
2 days ago
2 days ago
2 days ago
SUBSCRIBE
[mc4wp_form id=”2012″]
Top Reads!
#BigBrotherNaija “Level Up” Week 6
Though last Sunday Sunday was meant to be a “no-eviction” day, it came as a shocker when fake housemate, Modella…
Dating in 2022; Situationships Are Not For The Fainthearted
Situationships are defined as that space between a defined relationship and something other than a friendship. It is a romantic…
20 Questions With Dinta Media’s Visual Storyteller, Chimeremogo Nwoke
Dinta Media is not really just a media production brand but we like to see ourselves as a hub for…
How Are Nigeria’s Small Businesses Coping?
The current rising rate of inflation and other burdens against the Nigerian economy speaks to the realities of the times.
Thrifting Is All The Rave Now, Here’s Why
By Amy Adindu The affordable clothing movement has gained global attention and acceptance as we’re all trying to look like…
#BigBrotherNaija “Level Up” Week 2
Week 2 of the highly watched Nigerian TV show kicked off with an early plot twist. On Sunday, Big Brother…
#BlueTunes: Burna Boy, Omah Lay Top Album Picks For July
July was a promising month for music lovers; from Lizzo’s album titled Special and Imagine Dragons’ Mercury, (Acts 1 &…
#BlueTunes Album Picks For June
Gbagada Express – Boj Bolaji Odojukan, popularly known as BOJ, was raised both in England and Nigeria. He shot to…
“A Creative’s Dream” with Jeff Chinonso
On the 26th of June 2022, Jeff Chinonso hosted his first solo art exhibition. The Augmented Reality exhibition themed “A…
Nigerian API-based company Thepeer raises $2.1 million
Tech infrastructure startup Thepeer has raised a $2.1 million seed round according to a report from TechCabal. Thepeer, a Nigerian…
Dika Ofoma, Ugochukwu Onuoha take on grief in Debut Film “The Way Things Happen”
The twenty-minute film focuses on the loss of a loved one, and how grief changes a person.
Nigerian Startups might just be Crippled by a Recently Leaked bill
Over the years there has been talks of amendment on the 2007 Act of the National Information & Technology Agency (NITDA).
Why We Love Kelechi Amadi Obi
The definition of talent is Kelechi Amadi’s iconic story. Imagine a person who studies law in school, gets called to Bar, and leaves it all for something different and unrelated…Painting!